Packers.comWhat's the origin of the Packers' 'G' logo?
The ‘G’ that adorns the Packers’ helmets was unveiled at an intra-squad game played on Aug. 5, 1961 at old City Stadium behind Green Bay East High School. New City Stadium, now Lambeau Field, had been recently reseeded and wasn’t ready for use. Old City Stadium had been the Packers’ home from 1925 to 1956. Adopting the ‘G’ as the team’s logo was likely the brainchild of coach and general manager Vince Lombardi with input from equipment manager Gerald “Dad” Braisher. It was understood at the time that the ‘G’ stood for Green Bay and it still does today.

Who designed the 'G'?
Typical of Lombardi, there was no announcement, much less fanfare, associated with the unveiling of the ‘G’. As can best be determined, John Gordon, an assistant to Gerald “Dad” Braisher and an art student at St. Norbert College, sketched the ‘G’ in the shape of a football and Romo Display Advertising Inc. of Green Bay turned it into an artistic rendering. Over the years, the shape of the Packers ‘G’ has been modified – today’s version is more of an oval – but it remains one of the most iconic logos in sports.